HomeBooksBusiness – InvestingOne Click: Jeff Bezos and the Rise of Amazon.com

One Click: Jeff Bezos and the Rise of Amazon.com

Amazon’s business model is deceptively simple: Make online shopping so easy and convenient that customers won’t think twice. It can almost be summed up by the button on every page: “Buy now with one click.”Why has Amazon been so successful? Much of it has to do with Jeff Bezos, the CEO and founder, whose unique combination of character traits and business strategy have driven Amazon to the top of the online retail world.

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Category: Business – Investing Tags: 2012, Business & Investing

Product ID: 2684

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This free ebook is meant only for those who want to broaden their knowledge, but due to limited economic condition, cannot afford to buy on official selling channels (bookstores, Amazon, etc.). If you have money, please buy it to support the author, thank you!